Logos That Work

  • Make a distinct visual impression.
  • Brand a name in the mind's eye.

The Rules of Logo Design

A logo is meant to imprint an image in the eye and minds of those who see it. So your logo should be:

  • simple.
  • visually distinct.
  • usable as a small thumbnail on business cards or promotional items like pens.
  • usable as a large graphic on signs and billboards.
  • usable in a single color.
  • designed in a vector file format so it can can be enlarged to any size without losing quality.

Usability and Simplicity

Take a look around you right now. Walk through your office or home and find logos of big companies that spent lots of money on them. You've seen them before: HP, Nike, Epson, Lays, Colgate-Palmolive, and I could go on. Their logos are simple.

Even companies that make graphic design software like Adobe, Macromedia (back when they were Macromedia) and Corel. They all have simple logos.

Why? It's a brand symbol that appears in many different places: web sites, business cards, brochures, tee shirts, hats, pens and possibly anywhere.

A logo can be embellished with effects for the web or full-color printing, but the initial design should be simple so it can work printed on a plastic pen, embroidered on a shirt or included on a low-resolution fax.

Distinction

Logos also have to make a visual impression. We do that, too. We'll let the samples on the right speak for themselves.

Custom Logo Design Tampa

Logos are always individual. We'll be happy to make your logo work for you.

For more information on logos:

By Phone

813-685-9206

By The Web

Contact Us

We offer Web Design, creating brochure sites and all graphics. Web Development, web programming and databases for an interactive web site. Printing, business cards, postcards, fliers, brochures. Search Engine Optimization, often called SEO, optimizing a web site for organic placement in search engines. Web galleries, easy to navigate pages of photographs of products and services. Web PDFs, Acrobat files with forms, graphics and text. Flash web sites, using Adobe Flash for animation, video and sound. RSS, blogging and Podcasts, the latest in publishing an ongoing web blog (blog). E-Newsletters, newsletters sent by e-mail. We serve Tampa, St. Petersburg, Clearwater and Brandon and all these services and more. We are Tampa’s web design experts.

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